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Acxiom Digital  (Stock symbol: DIGI )

Little Rock, AR 72201
Website Company Summary Management Team

Outside board: (May no longer be on the board) Martha Deevy (Charles Schwab Retired Sr. Management);  Michael A. Brown (Quantum) Peter F. Pervere (Commerce One CFO);  Ruth Ann Quindlen (Institutional Venture Partners);  Edward Spiegel (Spiegel catalog)
Former outside board: Warren Packard (Draper Fisher Jurvetson)

Business description: Acxiom Digital is the new name for Digital Impact. We are a leading provider of integrated digital marketing solutions for Global 2000 enterprises including Comcast, Marriott, Gap, Inc., and HP. Acxiom Digital combines agency services with world-class campaign execution on a proprietary technology platform to deliver superior marketing results for clients. The Company's proprietary IMPACTâ„¢ platform combines campaign management with advanced analytics to assist account and client teams in designing, sending and analyzing direct marketing communications. The Company creates and executes campaigns across multiple media channels including personalized email, targeted websites, banner and other web advertisements, search engines, and direct mail (print). Acxiom Digital is a member of the TRUSTe Privacy Program and the NAI's Email Service Provider Coalition and works only with companies that adhere to appropriate consumer privacy guidelines. Acxiom Digital was founded in 1997 and operated as Digital Impact prior to acquisition by Acxiom Corporation in 2005. We changed our name in to Acxiom Digital in April 2006. Acxiom Corporation integrates data, services and technology to create and deliver customer and information management solutions for many of the largest, most respected companies in the world. The core components of Acxiom's innovative solutions are Customer Data Integration (CDI) technology, data, database services, IT outsourcing, consulting and analytics, and privacy leadership. Founded in 1969, Acxiom is headquartered in Little Rock, Arkansas, with locations throughout the United States and Europe, and in Australia and China. For more information, visit
Customers include: AffiniaAptimusCitibankHPKaiser PermanenteMicrosoftNew York LifeNextelPalmPriceline.comPrimedia VenturesQualcommSONYWorldRes;  Beverages and More;  GAP;  Le Meridien;  Marriott;  Michaels Stores;  Pfizer Warner Lambert;  Physician's Mutual Insurance;  Quill Corporation;  Sharp Electronics;  SharperImage;;  TowerRecords;  TrueCredit;  Tyco Electronics;  Victoria's Secret
Partners include: AOLCoremetricsMerkleSalesforce.comTalkway CommunicationsYahoo!;  eStara;  Junior Achievement;  Maritz Loyalty Marketing;  MSN;  Netgui;  R3Connect;  Toppan;  Victoria's Secret

Rounds: 3
Capital raised: 17.3M
Ownership: Public  
Stock Symbol: DIGI
Corporate investors: Harte-Hanks

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Record updated: Jun 2007
Sector: Internet
Year Founded: 1997
Headcount: 201-300 as of Dec 2003
Rounds: 3
Capital Raised: 17.3M
Ownership: Public  
Stock Symbol: DIGI