Telephia is the global leader in performance information for the mobile industry. Telephia's portfolio of marketing and service quality information products helps mobile service operators, device manufacturers, infrastructure companies, and enterprises make better business decisions. Mobile companies use Telephia information products to track their position in the mobile marketplace; optimize investment decisions; and drive adoption and usage of their services and products. The Telephia Marketing product suite helps mobile companies track the performance of overall marketing programs, develop more effective and efficient segment strategies, and increase the adoption and usage of next generation mobile services and products. The Telephia Service Quality product suite helps mobile companies monitor, benchmark, and optimize the performance of mobile voice/data services and networks.