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newScale  Acquired by Cisco Systems (2011  amount undisclosed )

2215 Bridgepointe Parkway, Suite 500
Foster City, CA 94404
USA
(650)-403-7700
Website Company Summary Management Team
Board

Outside board: (May no longer be on the board) George T. Shaheen (Siebel Systems Former CEO) Sy Kaufman (Crosslink Capital Founder) Michael Liebowitz (Dexterra Former CEO) Tom H. Bredt (Menlo Ventures) Mark W. Perry (NEA General Partner)
Advisory board: Frederick J. Warren (Sage Venture Partners) Alan Etterman (Unwired Planet) Alan Etterman (Unwired Planet) Michael Error (Cardinal Health) Brenda Fox (Global Connexus Founder) Robert Fuire (Cingular Wireless) Don Haderle (IBM) Chris Hjelm (Kroger CIO) John Keast (VentureAxis President/CEO) John Wallace (Connect Limited) Peter Keen (Keen Innovations) Bart Perkins (Leverage Partners Managing Partner)
Former outside board: Cecilia Claudio (Mercury Interactive CIO) Kirk Cruikshank (private investor);  Vladimir Jacimovic (Crosslink Capital);  Terry McGowan (private investor)
Former advisory board: Tom Allen (@Road CIO)
Company

Business description: newScale, Inc. is the leading provider of service chain management software that enables companies to reduce internal service delivery costs by 30% or more and improve service quality by 50%. Global 2000 companies use newScale's software to automate service ordering by employees, orchestrate service delivery, and track delivery performance across internal and external departments. Services can range from preparing a conference call, to setting up a new server, to requesting the myriad of services required before a new employee can start work. Service delivery within large organizations is a sizeable and expensive overhead. As much as 15% of corporate headcount and expenses are focused exclusively on providing supporting services to other employees. Companies need a new services framework that takes unnecessary steps out of the service delivery process, leverages integration with the existing enterprise fabric, and continually tracks, measures, and refines service delivery. newScale RequestCenter solutions are designed for large organizations with multiple delivery teams who want to reduce costs and improve service by running service delivery like a business.
Customers include: ATandTATandT WirelessBoeing Hitachi Global Storage TechnologiesHPStarbucks;  AIG;  Allied Irish Banks ;  Banorte;  CableandWireless Worldwide ;  ING Americas;  Mutual of Omaha ;  South African Airways
Partners include: ActuateBMC Software CognosHPIBMMicrosoftNeorisOraclePeregrine SystemsSun Microsystems;  Alterbrain;  arXes ;  blue-infinity ;  Core Technology Partners;  Infrasolve;  LineSider ;  M-Tech
Capital

Rounds: 4
Recent Fundings: Jul 2007   Mar 2005
Capital raised: 64.4M
Last Round: 11.0M
Ownership: Acquired by Cisco Systems (2011  amount undisclosed )
VCs include: Crosslink CapitalMenlo VenturesNEAChess VenturesParker Price Venture Capital;  Montagu Newhall Associates;  Wasatch Cross Creek Capital
Angels/other VCs: Kirk KruikshankTerry McGowan

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Overview
Record updated: Mar 2011
Sector: Software
Year Founded: 1999
Headcount: 51-75 as of Jul 2007
Rounds: 4
Recent Fundings: Jul 2007   Mar 2005
Capital Raised: 64.4M
Last Round: 11.0M
Ownership: Acquired by Cisco Systems (2011  amount undisclosed )