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ACQUIRED COMPANY
 
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TrialPay  Acquired by Visa (2015  amount undisclosed )

800 California Street #300
Mountain View, CA 94041
USA
(650) 318-0000
Website Company Summary Management Team
Board

Outside board: (May no longer be on the board) Roger Lee (Battery Ventures General Partner) Danny Rimer (Index Ventures)
Company

Business description: TrialPay's transactional advertising platform boosts revenue and converts more customers for online merchants by placing targeted promotions around transactions. TrialPay presents customers with compelling incentives and payment options from name-brand advertisers, increasing sales for online merchants while driving traffic and customer acquisitions for premier advertisers. With TrialPay, everyone wins: customers get a free product or significant discount on current or future purchases, advertisers acquire new customers on a pay-for-performance basis and online merchants earn more revenue from their current traffic. TrialPay works with leading companies across many industries, including software, social apps, retail, online services and more. In five years, TrialPay has provided more than 150 million users with compelling payment options at more than 10,000 sites including Facebook, Gap, Trend Micro and Fandango. TrialPay holds key patents spanning alternative payment methods for products, services and virtual goods sold online
Customers include: Avira
Partners include: 1FreeCartAlawar EntertainmentAmerican ExpressAppleAviraBlockbusterDiscover Financial ServicesE-junkieGAPMatch.comNetflixSkypeSONYWeb.com;  Asknet;  FTD;  Mercantec;  Papa John's;  The Economist;  The New York Times;  The Wall Street Journal
Capital

Rounds: 3
Recent Fundings: Jan 2012   Dec 2007
Capital raised: 55.8M
Last Round: 40.0M
Ownership: Acquired by Visa (2015  amount undisclosed )

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Overview
Record updated: Jan 2018
Sector: Internet
Year Founded: 2006
Headcount: 26-50 as of Feb 2014
Rounds: 3
Recent Fundings: Jan 2012   Dec 2007
Capital Raised: 55.8M
Last Round: 40.0M
Ownership: Acquired by Visa (2015  amount undisclosed )