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PopularMedia

1550 Bryant Street #925
San Francisco, CA 94103
USA
415-318-7040
Website Company Summary Management Team
Management

CEO: James Calhoun (8/03)
Finance: Sage Bray
Sales/Marketing: Craig Stanford
Customer Service: Cricket Wardein
Board

Company

Business description: PopularMedia helps tens of thousands of people find new ways to connect. We help leading brands develop exclusive, rewarding online experiences for their customers and their friends. How do you get sustained, repeatable results from a word-of-mouth campaign? We believe it takes testing, analysis, and a disciplined approach. We listen to your customers to find out what they find motivating about your brand. We find the optimal campaign approach, and then work to make it even better. With proprietary viral marketing analytics, we monitor and optimize the campaign in real-time. You keep getting the results you want, for as long as you want. The Pop Commerce™ Platform is built on a web services architecture that makes it easy to integrate our programs into your existing traffic flows. Our advanced analytics engine tests viral concepts and optimizes thousands of factors — messages, process flows, and creative elements — on the fly. We can achieve sustainable viral growth for your company, delivering the kind of compelling consumer experiences your customers demand. To learn more about our technology, simply contact us. If you're a publisher looking to monetize your web site, we invite you to join the PopularMedia Network, our affiliate program. We provide exclusive offers from leading brands you won't find on any other network. All of our offers have been tested to deliver the highest eCPMs in the industry. For more information, visit http://www.popularmedia.net.
Customers include: Ancestry.comBristol-Myers SquibbDoppelgangerEngageGameFlyTransUnionZecco ;  Azelea Online;  barginnetwork;  bookspan;  Borders;  Carrier Education;  Costume SuperCenter.com;  DestinationU;  Dish Networks;  DriveNeutral;  earthscreen;  eLearners.com;  ellegirl;  eToys;  fuzz artists;  Glam;  PandG;  Sephora;  ShoeBuy.com;  UNICEF
Capital

Rounds: 3
Recent Fundings: Jul 2008   Mar 2007
Last Round: 8.0M
Ownership: Private  
Corporate investors: Steamboat Ventures

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Overview
Record updated: Jul 2008
Sector: Internet
Rounds: 3
Recent Fundings: Jul 2008   Mar 2007
Last Round: 8.0M
Ownership: Private