isocket is an open ad platform. It helps advertising sellers improve their direct sales processes by moving inventory into the cloud. isocket does not charge a commission based on advertising sold. The service is currently in private Beta for ad sellers. Based in San Francisco with additional offices in New York City, iSocket is a fast-moving technology company that’s changing the way reserved media is bought and sold online. iSocket launched in 2009 with the world’s first programmatic direct solution for premium publishers. In 2011, isocket was the first company to integrate with Google’s DFP, and in 2012, launched the first fully extensible API-based platform for programmatic direct sales automation.