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ACQUIRED COMPANY
 
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BabyCenter  Acquired by eToys (1999 $ 190,000,000)

163 Freelon Street
San Francisco, CA 94107
USA
(415)-537-0900
Website Company Summary Management Team
Board

Outside board: (May no longer be on the board) Tina Sharkey (America Online Sr. VP) Joseph Tzeng (Crystal Internet Venture Fund Managing Director)
Former outside board: Bruce Fielding (UCLA Professor);  Tod Francis (Trinity Ventures) Pat Kenealy (IDG Ventures)
Company

Business description: BabyCenter is the world’s partner in parenting. The #1 pregnancy and parenting digital destination, BabyCenter reaches more than 45 million parents a month from every corner of the globe through its 11 owned and operated properties in 9 different languages. In the United States, 8 in 10 new and expectant moms online use BabyCenter each month. BabyCenter provides parents with trusted information, advice from peers, and support that’s Remarkably Right® at every stage of their child’s development. Products include websites, mobile apps, online communities, email series, social programs, print publications, and public health initiatives. BabyCenter also leverages its industry-leading audience engagement to provide unparalleled insights and innovative marketing solutions to the world’s top brands, retailers, and institutions. BabyCenter is also committed to improving maternal health globally, and, through its Mission Motherhood™ campaign, works closely with nonprofits, NGOs, and governments to help make motherhood safer for all women. BabyCenter LLC is a member of the Johnson & Johnson family of companies.
Partners include: Broderbund Software
Capital

Rounds: 3
Capital raised: 13.4M
Ownership: Acquired by eToys (1999 $ 190,000,000)
Angels/other VCs: Jonathan Fielding (UCLA Processor)
Corporate investors: Intel Capital

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Overview
Record updated: Jul 2016
Sector: Internet
Year Founded: 1997
Headcount: 51-75 as of Feb 1999
Rounds: 3
Capital Raised: 13.4M
Ownership: Acquired by eToys (1999 $ 190,000,000)