Zenefits connects with your existing payroll and benefits in seconds. Need benefits or payroll? We'll give you quotes and set you up. How can Zenefits be free? A. Zenefits is a licensed insurance broker. When you purchase or manage insurance through us, we get paid by the insurance company, just like any other licensed broker. We don't take a single penny out of your pocket. We don't charge, unlike other companies, because we're able to operate on these broker fees alone. By leveraging new technological processes we're able to keep our costs low, which allows us to pass on the savings to you!